Need some inspiration for using online communities to boost your brand? Feast your eyes on these…
There are numerous business advantages to online communities for all types of organisations. Discover why top brands have already bought in.
Online communities require resource (to build them well, quickly, takes a lot of it!). So why are top brands driven to them to build customer relationships and share expert content?
The run-up to an event is an exhilarating and packed time, but the pace shouldn’t stop after an event has passed
So you’ve got your online community mapped out. You’ve allocated staff to maintain it, established your KPIs and found a platform that suits the needs of your organization and customers. The next step is building it. This can be a difficult part of the process of forming an online community and requires some tough decisions […]
Problematic members are a small but vocal group common to online communities. They can be disruptive and a huge resource drain of both time, money and potential reputation damage. Learn some of the best tactics used by hugely successful communities to keep your own community and stakeholders happy.
On Thursday 19th September, James Butcher, VP of Journals at Nature Research and BMC, spoke about how the publisher uses online communities and Zapnito to engage scientists, build trust with stakeholders, and set it apart. Here are the key takeaways from his speech.
Online communities are growing in number and in popularity – a trend which is set to continue over the next decade. But building an online community and attracting an audience is not something that happens overnight. To guarantee the best results for your community and ensure steady ROI, you need to build on solid foundations. Planning […]
Brand communities are a powerful way to cultivate a loyal customer base, get invaluable market insight, and build relationships that last.
Click here to download the eBook for free. “When everybody is an expert, nobody is.” It’s been over fifty years since the Defense Advanced Research Projects Agency (DARPA) created a packet-based system of online communication which became what we now know as the internet. A lot has changed over the course of five decades – […]