Top 6 community marketing strategies for businesses
Community Marketing

Top 6 community marketing strategies for businesses

Fundamentally, business is all about the relationships that you create with others. No matter your industry, or if you market to consumers or other businesses, you need to forge genuine connections with your customers for your business to stand the test of time. That’s why community marketing is a powerful way to grow your customer […]

6 reasons why community management is important in marketing
Community Management

6 reasons why community management is important in marketing

Social interaction is fundamental to our learning, sense of wellbeing, and purpose. Until relatively recently, marketers have overlooked our need for social communities and have left this powerful medium largely untapped. But change is now afoot. Leading organizations are leveraging communities to build lasting relationships with their prospects and customers.  Increasingly, online communities will become […]

The ultimate guide to community management
Community Management

The ultimate guide to community management

Humans are social beings. We have an intrinsic need to meet peers, learn from experts, and challenge our viewpoints with different perspectives. That’s what makes online communities so powerful because they tap into our desire for connection in trusted spaces away from the noise of social media.  But before you build those connections, you need […]