Online community software comparison 2022
Community Management

Online community software comparison 2022

We make over 35,000 decisions every day. Most of these are minor. But others have long-term ramifications. You want to get them right the first time.  Choosing a branded community platform falls into the latter group, yet many people don’t know how to choose a platform that best suits their needs. To help, we’ve created […]
What Is a Community Manager?
Community Management

What Is a Community Manager?

A well-known African proverb states that, “If you want to go quickly, go alone. If you want to go far, go together.” Yet, if you want to know where to go, you need a leader who knows the direction of travel. That’s exactly the role of a community manager and in this piece, you’re going […]
Why you need to move on from Slack for your community
Community Management

Why you need to move on from Slack for your community

Originally billed as the ‘email killer’ when it first launched in 2013, Slack had an impact like no workplace instant messenger before it; well not since Email. First introduced as a way to reduce internal email, early adopters of the platform claimed to have eradicated them from their companies entirely. By mid-2014, Slack had over […]
How to build an online community platform
Community Management

How to build an online community platform

“No business does business alone. We win together as a community.”  Those are the words of SAP CEO Christian Klein at an event in 2021. He went on to say that some of the greatest challenges of our time – the pandemic, climate change, and navigating disruption – would be better solved by connecting with […]
Case study: Sova Assessment
Community Management

Case study: Sova Assessment

Download the case study here. Sova Assessment is a SaaS based talent assessment company. The organization has won awards for its science-based online assessment platform and provides solutions for global organisations helping them make better, fairer decisions about their talent. The problem Sova found that a relatively small percentage of leads were being converted into customers. […]
How to manage an online community
Community Management

How to manage an online community

Communities are fast becoming an essential marketing tool for many organizations. But those who aren’t familiar with the marketing channel might be wondering how to manage an online community effectively. We’ve created this guide to online community management best practices that will get your community off to the strongest start.  What is community management? Community […]
6 reasons why community management is important in marketing
Community Management

6 reasons why community management is important in marketing

Social interaction is fundamental to our learning, sense of wellbeing, and purpose. Until relatively recently, marketers have overlooked our need for social communities and have left this powerful medium largely untapped. But change is now afoot. Leading organizations are leveraging communities to build lasting relationships with their prospects and customers.  Increasingly, online communities will become […]
The ultimate guide to community management
Community Management

The ultimate guide to community management

Humans are social beings. We need to meet like-minded people, we grow by learning from experts, we are challenged by those with different experiences and viewpoints. That’s why leading brands are increasingly using online communities to build stronger connections with their customers and employees. Planning and building an online community are major parts of the […]
6 best practices for building an online community
Community Management

6 best practices for building an online community

An increasing number of brands are turning to online communities in order to engage and delight their customers – and with so many benefits to the community approach, this is hardly a surprise. From activating meaningful participation from customers to their potential to boost ROI, online communities offer a competitive advantage in a saturated market. […]
5 biggest advantages of online communities
Community Management

5 biggest advantages of online communities

Online communities are growing in popularity. From brand communities to customer support, increasingly we are moving away from broad, social networks, and seeking smaller, niche spaces to connect. In 2019, 76% of internet users visited an online community of some kind – a number which is increasing year after year. Yet there is still a […]
Everything you need to know about online communities
Community Management

Everything you need to know about online communities

For decades, community has been the heart and soul of the internet. Trends come and go, but one constant is our desire to connect with others around the world. Today, as our trust in traditional sources of online community continues to be eroded by misinformation and abuse, internet users are abandoning social media in droves […]
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