For decades, community has been the heart and soul of the internet. Trends come and go, but one constant is our desire to connect with others around the world. Today, as our trust in traditional sources of online community continues to be eroded by misinformation and abuse, internet users are abandoning social media in droves […]

Need some inspiration for using online communities to boost your brand? Feast your eyes on these…

Online communities require resource (to build them well, quickly, takes a lot of it!). So why are top brands driven to them to build customer relationships and share expert content?

Brand communities are a powerful way to cultivate a loyal customer base, get invaluable market insight, and build relationships that last.