Announcement: Zapnito and Springer Nature Extend Partnership
Knowledge Communities

Announcement: Zapnito and Springer Nature Extend Partnership

Zapnito announces that global academic publisher, Springer Nature will be expanding its 7-year partnership with the all-in-one platform provider, built to power community led- growth. Charles Thiede, CEO and Co-Founder of Zapnito, adds: Springer Nature has always been ahead of the curve in terms of innovation, and really illustrates what’s possible with online communities. They’ve […]

Exploring the Community-Led Approach to SaaS Growth
Community-Led Growth

Exploring the Community-Led Approach to SaaS Growth

What does it take to differentiate a SaaS product? At any given moment, you’ll find SaaS marketers doing any combination of posting to social media, running paid advertising campaigns, crowdsourcing ideas and feedback from users, re-purposing content and user-generated content, hosting events and meetups, and engaging with industry influencers. It’s a busy function, for a […]

Understanding the Role of Community in Driving Growth
Community-Led Growth

Understanding the Role of Community in Driving Growth

Imagine that you’re searching for a new online design tool to finally create the marketing materials you need for a side project you’ve been thinking about for years. But you don’t know where to start. A search for an online design tool brings up 1.7 billion results and you feel overwhelmed with choices. Luckily, one […]

Community-led growth: what it is and how to apply it in your business
Community-Led Growth

Community-led growth: what it is and how to apply it in your business

Community-led growth is not something new, but how you actually implement it in your business makes all the difference in its ultimate impact. Your online community can boost acquisition, product adoption, customer retention and ultimately create brand advocates to create lasting growth. You may have already created an online community, or you may be starting […]

Community-Led Growth – A Major Strategy for 2023
Community-Led Growth

Community-Led Growth – A Major Strategy for 2023

Communities are in the spotlight at many organizations thanks to the growing focus among business leaders on how to improve community engagement. So there’s now a laser focus on communities with 88 percent of executives feeling positive about their brand communities. Yet, that piles on the expectations. To meet these, community managers need to consistently show positive […]

How to Reduce Drop-off Rates With an Online Community
Community-Led Growth

How to Reduce Drop-off Rates With an Online Community

We’ve all experienced the frustration of drop-off. The ‘hot lead’ that cools off unexpectedly. The exciting demo session that results in radio silence. The subscription that doesn’t renew, the member that doesn’t participate, the free trial that never gets used. There are lots of reasons for all of the above. Some you can control, others […]

4 Ways an Online Community Can Grow Your Business
Community-Led Growth

4 Ways an Online Community Can Grow Your Business

Online communities influence business growth. From awareness to conversion and beyond, an online community provides a space where you can guide your prospects through the decision-making process, offering the support and engagement they need to buy into your brand and keep extracting value from it – becoming loyal customers that, in turn, become advocates for […]

Online Community Trends 2023: Insights & Predictions
Community Management

Online Community Trends 2023: Insights & Predictions

In many ways, 2022 was a year of widespread resetting. Societal, Governmental, economic, and technological changes brought about new opportunities and challenges for business leaders. In 2023, we will see a more pragmatic approach with organisations consolidating the many shifts made in 2022, into long-term business operations (the rise of hybrid work is a good […]

Community hub: introducing our network for collaboration
Community Management

Community hub: introducing our network for collaboration

Community managers obviously understand the power of online communities for knowledge sharing and community networking. But how to actually see and prove the value of online communities for business growth?   The answer to that question and many more can be found in Zapnito’s new online community. A place centring on community-led growth. There you will […]

Top 8 community growth strategies for 2023
Community Management

Top 8 community growth strategies for 2023

Your customers are your best marketers.  In fact, the Nielsen 2021 Trust In Advertising Study showed that 88% of consumers trust recommendations from people they know, above all other forms of marketing messaging.  Thanks to the digital age, those we ‘know’ have grown significantly in scope. We’re connected to 1000s of people everyday.  Combine that […]

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